Sculpture Photography

- Photos by Amanda -

2nd Feb - Concept Ideas & Presentation

Friends of the Sculpture Park Project Notes

Target Audience

Families, mainly children (18 months to 12 years)

- located in Yorkshire (West)

- Huddersfield

- Wakefield

- Leeds

Product Ideas

- Activity book of Sculptures - Cost £1

- Colouring Pages

- Wordsearch

- Disposible Camera

- Friendship Page (Where other children who have the another book, write in your book)

- Dot 2 Dot

- Treasure Map (Including info and pictures about the Park Pals)

- Sculpture information

- Questions to answer about the sculptures

- Stickers

*These books would be given out (1 per family, so they can all do it together) on the event days.

- Skipping Rope with the handles as the sculptures that are at the park.

- Cartoon Characters Idea-

-Name Ideas - Park Pals'

- Forest Friends

- Wild Wonders

- YSP pals

THE PARK PALS

The park pals where thought up as a way to bring friendship between children and the park. This would have been done with five character :-

-Robbie the Rabbit

-Bill the Birdy

-Molly the Mole

-Maddy the Mouse

-Freddie the Frog

The five animals would all 'live' at the sculpture park, each character would have been strategically placed around the park at different sculptures. The activity book (mentioned above) would have information about the characters, which the children/families could read about when they reach certain sculptures on their walk around the park. The characters would be illustrated to a cartoon style but keeping in the theme of the sculpture park aswell.

Basically based on the Ceebies branding of the little aliens that are included in all ther television broadcasts.

- EVENT IDEA -

Park pal's Family Day @ The Yorkshire Park

4 events a year to be themed on the seasons

Spring - April

Summer - August

Autumn - October

Winter - January

- Free Entry Donations to the park welcome

- £1 for activity book one per family

- Food Market - Jams/Cakes etc tables to be rented out by local food places located around the sculpture park, which all could be sampled at the YSP cafe aswell after the events eg, Wakefield and Huddersfield. (Would create public awareness)

-Raffle - Winning prize a hamper, with food from the Market, Park Pal Products and A few things that are sold at the sculpture park shop.

- Exhibition of the designers behind the Park Pals - First ideas/sketches, how they developed into the characters, how they relate to the sculpture park, but fitting in with the themes of seasons. On show in the exhibition space to the public.

- Giant Chess and Big tent plus other games to happen during the Park pal event.

(picture)

Constructive Feedback

We presented our character idea to Brent (Tutor) but we were strongly advised to completely chance our idea as he told us that this idea of adding characters to reinvent/promote has been tried and tested for other companies and has completely failed. We thought we had caught onto a winner until pointed out to us that it was just another tacky design and if the company wanted that type of style they would have gone serious and got world famous animators such as Pictoplasma involved!

(See their work here: http://pictoplasma.com/)

As a result we took his advice and began to rethink our target audience and what we are going to design.

This week’s main objective is to research as much information on relevant matters as we can then come up with individual concept ideas of products and events. After a group meeting set up for today we shall be more aware or what route we are taking with these and can focus on the design aspects more than concepts

Our Day Trip to The Yorkshire Sculpture Park

On Wednesday 27th Jan we decided it would be beneficial to take a trip to the Yorkshire Sculpture Park to gather as much information as we could; this proved informative and exciting to a degree although we were doomed from the start. As Wednesdays we have a lecture on inro to digital design we decided to head off for the train after the mid morning lecture, nearly missing the train! Once we were on our way to Wakefield Westgate; not kirkgate where we should of got off, we made it to the bus station to get a bus through to the park only to have to wait for nearly an hour! Valuable learning time, so I decided to try and entertain the bus station with my gaydar and poor effort at Diablo, what a fail! The bus to the park took us sightseeing through little villages and then dropped us off in the middle of nowhere on which the trek to the entrance of the park in the cold was something I never want to experience again.

Whilst strolling to the visitor’s centre we were greeted by numerous statues resembling human form and one that looked like a spine, as well as lots of animals poop! Heading straight for the toilets we soon warmed up and got our first taste of what to expect thought the park; Clean nicely presented and well maintained. Then to the shop! Taking notes of all products available to buy personally there was a lot of beautiful pieces there I would happily of snapped up if I had the money.

Time to move on and look at Rob Ryan’s exhibition beautiful paper cut outs mounted the walls and whole rooms of screen-printed products filled the upstairs space, gorgeous work!

Now we were going to get cold again, I defiantly should of worn warmer clothes! A short walk later we found ourselves talking to the most gay straight man ever in the Peter Randall Page exhibition centre looking at sculptures what to me almost resembled bodily waste. Getting followed by a man who most probably thought we were up to no good we stopped him in a corner and interrogated him into giving us all the information we desired! This is possibly the best thing we did all day (work wise anyway).

Once again we went outside to get cold. With the group dividing into people too cold to walk or not, me and Amanda ventured off into the wild to investigate taking numerous pictures and playing in trees.

A bridge saying HAHAHAHA along its side gave us our path to further statues in a field; Amanda walking cautiously clearly stating to me that she does NOT want to fall over, drop her camera etc. I, being my stupid self grabbed her arm to make sure she didn’t and went skidding on the ground dragging her with me! Mud all over my clothes, shoes, her leggings and new panda jumper I truly felt awful! We picked ourselves up and Amanda went ahead to take the pictures as I stood firmly on the spot, by this point we had had enough of the cold; we had all information needed so we decided to find the others and get cleaned up. Along our travels we saw a ginger stoner man who reminded me of Rich my cousins friend, said a brief 'hi' and went on our way!

Once back in the safety of the toilets we cleaned ourselves up and found Maryam and Hayley, they laughed at our fall but in hindsight we did it in the name of work. By this time we were sure as hell going to miss the bus back but the centre was shutting so we had to leave into the cold, after debating whether to walk into the nearby village we settled for standing on a pitch black roadside for an hour until the bus came back. Sharing chocolate, listening to tunes and dancing, we amused ourselves for the 50 minutes getting lorries to honk us, we managed 5 in about 20 minutes not too bad at all.

Seeing the bus arrive was like Christmas all over again we jumped on and sat down soon finding the heat from floor heaters. We were finally able to warm up again and couldn’t get home quick enough. In all though the day was eventful to say the least, we found out lots of information and had a ‘unique’ day out.

- Jacqui -

- Photos by Amanda -

Leaflets collected at the park

Notes taken while at YSP

- Inconvient location (espically by public transport, bus/train stops en route dont even say, eg to YSP)

- Caters for the disabled. (Electric and Hand wheelchairs avaliable at reception)

- Child Friendly (though really I think a childrens sculpture playground would be excellent in the grounds).

- Is a registered charity. Most funds come from the gift shop, the cafe and the car park. Donations from the public.

- The Art Council England, YSP Funding team.

- Cost 3million a year to run. (Up keep of park, Staff etc)

- The whole park is exactly 500 acres of land.

- Sculptured art is neatly placed around the land, so you come across the pieces on your walk.

- The YSP is basically an outdoor storage place for the artists pieces. The Inside galleries store smaller exhibitions that change every 6-9 months.

- Busiest periods for the park are Saturdays/Sundays (Bank Holidays), School groups between 10am-2pm during the week.

- Vistors:-

International People (through promotion of the

website)

University Students

Familys - Another target audience was single parents although i kinda think that s

Schools

- Day events - Usually in summer months, Child/Adults, Artist Workshops. and also in 2009 catered for its first wedding.

- It opened in 1977 and only closes on 2 days, christmas eve and christmas day in the year.

- Its free to visit, which is great at this time of the economical downturn (credit crunch).

- Many of the locals who have seen the sculpture park, wont go back as they think they have seen it all before, could be a possible target audience, to bring back the locals. Though many of them think that the sculpture park should be more commercial but its NOT a fun park. (e.g Alton Towers)

- Artist Rob Ryan's work was currenty on show in the main foyer and top gallery ' You can still do alot with a small brain' and Peter Randall's Kilkenny limestone pieces where in the bottom gallery.

- In the gift shop there was the YSP annual contemporary craft and design exhibition called Made, this one being its third was to celebrate items that 'stimulate a sense of nostalgia and evoke the memories of treasured objects' in total there where 30 jewellery artists with there work on display.

- Maryam -

More information about the Yorkshire Sculpture Park can be found at: www.ysp.co.uk