Friends of the Sculpture Park Project Notes
Target Audience
Families, mainly children (18 months to 12 years)
- located in Yorkshire (West)
- Huddersfield
- Wakefield
- Leeds
Product Ideas
- Activity book of Sculptures - Cost £1
- Colouring Pages
- Wordsearch
- Disposible Camera
- Friendship Page (Where other children who have the another book, write in your book)
- Dot 2 Dot
- Treasure Map (Including info and pictures about the Park Pals)
- Sculpture information
- Questions to answer about the sculptures
- Stickers
*These books would be given out (1 per family, so they can all do it together) on the event days.
- Skipping Rope with the handles as the sculptures that are at the park.
- Cartoon Characters Idea-
-Name Ideas - Park Pals'
- Forest Friends
- Wild Wonders
- YSP pals
THE PARK PALS
The park pals where thought up as a way to bring friendship between children and the park. This would have been done with five character :-
-Robbie the Rabbit
-Bill the Birdy
-Molly the Mole
-Maddy the Mouse
-Freddie the Frog
The five animals would all 'live' at the sculpture park, each character would have been strategically placed around the park at different sculptures. The activity book (mentioned above) would have information about the characters, which the children/families could read about when they reach certain sculptures on their walk around the park. The characters would be illustrated to a cartoon style but keeping in the theme of the sculpture park aswell.
Basically based on the Ceebies branding of the little aliens that are included in all ther television broadcasts.
- EVENT IDEA -
Park pal's Family Day @ The Yorkshire Park
4 events a year to be themed on the seasons
Spring - April
Summer - August
Autumn - October
Winter - January
- Free Entry Donations to the park welcome
- £1 for activity book one per family
- Food Market - Jams/Cakes etc tables to be rented out by local food places located around the sculpture park, which all could be sampled at the YSP cafe aswell after the events eg, Wakefield and Huddersfield. (Would create public awareness)
-Raffle - Winning prize a hamper, with food from the Market, Park Pal Products and A few things that are sold at the sculpture park shop.
- Exhibition of the designers behind the Park Pals - First ideas/sketches, how they developed into the characters, how they relate to the sculpture park, but fitting in with the themes of seasons. On show in the exhibition space to the public.
- Giant Chess and Big tent plus other games to happen during the Park pal event.
We presented our character idea to Brent (Tutor) but we were strongly advised to completely chance our idea as he told us that this idea of adding characters to reinvent/promote has been tried and tested for other companies and has completely failed. We thought we had caught onto a winner until pointed out to us that it was just another tacky design and if the company wanted that type of style they would have gone serious and got world famous animators such as Pictoplasma involved!
(See their work here: http://pictoplasma.com/)
As a result we took his advice and began to rethink our target audience and what we are going to design.
This week’s main objective is to research as much information on relevant matters as we can then come up with individual concept ideas of products and events. After a group meeting set up for today we shall be more aware or what route we are taking with these and can focus on the design aspects more than concepts
